The original Leonar Photo-Papiere advertising board from the 1960s is a representative example of modernist commercial photography, created in Germany for the Hamburg-based Leonar Werke. This large-format print, mounted on hardboard (58 × 47 cm), presents a striking black-and-white portrait of a young woman wearing a wide, woven straw hat and a polka-dot scarf, her gaze confidently lifted upward. The composition is defined by strong contrasts and a soft gradient background – shifting from white to deep gray – lending the piece a dramatic, almost cinematic quality. The 'Leonar Photo-Papiere' logo in the upper right corner completes the commercial character of the board. The matte surface and visible texture of the hat's weave emphasize the authenticity of the era. The panel has gently rounded edges, minimal wear on the corners, and a label on the reverse. Condition is very good, with only minor scratches and subtle discoloration visible upon close inspection. This board speaks with the voice of the 1960s, when commercial photography began to draw inspiration from the language of art and expressive portraiture shaped new narratives around brands and products. The spirit of the era resonates here – a fusion of the empowered female image, geometric framing, and atmospheric lighting. The model's subtly raised chin and interplay of contrasts evoke the atmosphere of postwar Europe, where modernism met the everyday world of advertising, and photography became a bridge between art and industry. Such a piece can be hung in spaces that value authentic artifacts with a story: a home gallery, a photographic studio, or a boutique café inspired by mid-century aesthetics. It pairs well with simple, industrial furnishings in metal and wood, graphite-toned or concrete walls, where the monochrome palette highlights its graphic qualities. Consider combining it with other black-and-white photographs or minimalist lighting to enhance the depth of the portrait and invite a dialogue with a
DIMENSION
Height58 cm
Width47 cm
Dimension details
Width47 cm
Height58 cm
DELIVERY
MethodFind out more
Estimated delivery time
Today
Order within supplier
25.02
At your place
Professional vendor vintage
Safe shoppingWe care about the comfort of your purchases.Find out more
